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Social media heroes

In Atom, Online marketing tips by Laura Swales0 Comments

Laura Swales, Atom’s digital marketing executive, has been having a chat with friends and colleagues to find out which social media tools and websites they couldn’t do without. Here’s a list of their favourites, and what they like about them. Laura says: “I manage eight social media accounts, and each …

A Twitter strategy for law firms

In Clients by Laura Swales0 Comments

Before I list some useful tips for law firms using Twitter, let’s start with how-to-create-a-strategy in general. Put simply, the main questions are always: What are you trying to achieve? How will you achieve it? How will you know when you have achieved it (aka, what does success look like)? Most firms …

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Build the best law firm website

In Atom, Online marketing tips by Rory MccGwire0 Comments

Law firm websites are better and better. Firms have stopped talking about themselves. Instead, they now focus on the 64 million dollar question: what do the users want from our website? The answer is straightforward. People firstly use the web to research something. Then they use it to purchase that …